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One shoot. A month of content.
A female-led crew doing beautiful work across Northland, and hardly any of it is being seen. Here is what a month of content, made properly, could do for you.
You are doing the work. Now let people see it.
She Paints & Co has a story most Northland trades would love to have: a genuinely female-led crew, a decade of flawless finishes, and clients who come back. The gap is not the work. It is that the work is finishing on the wall and never making it onto a feed.
The idea is simple. One relaxed shoot a month on a live job, then I turn that single visit into a month of scroll-stopping content that sounds like you and shows off the craft. No stock, no filler, no chasing your crew for phone photos.
Four colours in your content palette.
Every month draws from these four. Together they build a feed that feels considered, warm and unmistakably She Paints & Co.
The transformations
Before and after, the tired room and the reveal. The single most shareable thing a painter owns, shot so the difference is undeniable.
The women on the tools
Your point of difference, on camera at last. Real portraits and candid moments of the crew doing skilled work with pride. This is the story no competitor can copy.
The craft & detail
The cut-in line, the loaded brush, the perfect edge, the tin of Resene. Texture and detail that quietly says these people are meticulous.
Homes you love coming home to
The finished space, styled and warm. Your tagline made real, and exactly the aspirational imagery that turns a scroll into an enquiry.
One shoot becomes a month.
A single visit is not one post. Sorted well, it is three or four weeks of content across three jobs your feed needs to do: get seen, build trust, and get you booked.
Reach
The scroll-stoppers that put She Paints & Co in front of new Northland eyes.
- Before & after reveal reel
- A satisfying detail clip
- Feature-wall moment
Proof
The posts that make a homeowner think, these are the ones I want in my house.
- Meet-the-crew spotlight
- Behind the prep & care
- Eco / Resene credentials
Action
The gentle nudge that turns a quiet admirer into an enquiry in your inbox.
- Finished-home hero + CTA
- Testimonial over the work
- Booking-season reminder
What lands, every single month.
One flat package, predictable and yours to keep. Here is exactly what you get for your monthly rate.
A colour card for the season ahead.
A loose three-month arc so every shoot builds on the last, instead of starting from scratch each time. Tap a month to open it. We shape it around your real jobs.
Month one · Meet the crew
Introduce the faces of She Paints & Co and lead with the women-in-trades story. Portraits, a first transformation, and the brand finally has a feed that looks like itself.
Month two · The work up close
Lean into process and detail on a bigger job. Satisfying reels, the prep and care most people never see, and the proof that earns trust.
Month three · Finished & booked
A flagship transformation, styled finished-home imagery and a client testimonial, timed to catch the spring and summer booking rush.
Your first shoot, pencilled in.
Nothing locked. This is just to show how easy month one could be. We pick a live job with a good reveal, and I work around your crew so no one loses a day on the tools.
A day on the tools
One occupied residential repaint with a strong before-and-after, ideally a feature wall or a fresh exterior. Around ninety minutes on site, shot to feel warm and unstaged. You keep painting; I keep out of the way.
From this single visit you would walk away with roughly fifteen edited images and one short-form video, enough to carry a full month.
- 0:00Arrive, quick look around, grab the untouched before frames
- 0:15The crew at work, wide and close, the women on the tools
- 0:45Craft and detail, the cut-in, the brush, the tin, the edge
- 1:05Two quick crew portraits for the spotlight posts
- 1:20The reveal, finished and styled, the hero shots
The feeling we are going for.
Warm, natural light. Real texture. Nothing sterile or corporate. A living mood board would sit here so we stay on the same page before every shoot.
In the live version this becomes your real Pinterest board, updating as we add pins together.
The work, and a little extra.
Once we shoot, your delivered images live here to download any time, as many times as you like. And if you want it fully done, the ready-to-post pack unlocks below.
Your ready-to-post pack
Captions in your voice, simple graphics and a month's posting calendar. Locked until you add it on, then all you do is press share.
Simple, monthly, built to grow with you.
One flat monthly rate. A shoot a month, a gallery to choose from, and content that keeps working long after I have left the job.
The Monthly Content Partnership
- One content shoot each month on a live job
- Fifteen edited images, chosen by you from a full gallery
- One short-form video for reels and stories
- A growing library you reuse across web, Google & ads
- A shared plan so every shoot has a purpose
Three-month minimum so the story has room to build. A discounted ongoing rate. Any single month can be bumped up to a bigger package when a job deserves it.
Around four hours and roughly sixty images. For months with a big commercial job or multiple sites.
A full day, around a hundred and twenty images. A complete campaign refresh when you want to go all in.
Mix it to suit the season.
The monthly partnership is the backbone. These sit alongside it, for the months you want more, or if you would rather start with a single shoot.
A one-off when you just need fresh images, with no monthly commitment.
Add a short-form video to any photo shoot, cut for reels and stories.
Awards nights, open homes, team days. Two hours on site plus a video.
I write the words to match the images, in the She Paints tone.
Captions, simple graphics and a posting calendar. The most popular add-on.
I plan, caption and schedule it all. You just approve and it goes out.
The fine print, kept honest.
All figures are +GST and indicative. We confirm the exact package together once we know which jobs are coming up. Around a decade of experience behind the lens.
Let's make month one.
If this feels right, the next step is easy: a quick chat about which job to shoot first, then I take it from there.